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V.18:11 (54-57):Product Review:The On-Site Trader

The On-Site Trader

by John Sweeney

ON-SITE TRADING, INC. 98 Cutter Mill Road Great Neck, NY 11021 Phone: 888 402-0533 Fax: 516 482 9388 E-mail: sales@onsitetrading.com Internet: http://www.onsitetrading.com Product: Fully integrated, direct-access, real-time stock trading station. Equipment requirements: Pentium 350 with 128 MB RAM, Windows 95/ 98/NT/2000. Connection via point-to-point, 56K dialup modem, VPN, or broadband Internet service provider. Price: $19.95 a trade or less. Beginners’ package: $0.01 to $0.02 per share plus free Level II with $15,000 account ($9.95 minimum, $19.95 maximum).

Direct-access trading is the hot venue in brokerages these days as traders increasingly try to cut out the bottlenecks in hitting the bid or smacking the ask. Convenience, speed (direct routing), price improvement, and cheap commissions are the big issues, though minimum account size rears its head occasionally. On-Site Trading comes out well in most of these things, save the last: minimum account size is $25,000.


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